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Consuming Kids
The Commercialization of Childhood
Cost: $20 per person
When: November 9, 2011
Time: 6:30-9:30pm
Where: The Red Tent in Los Gatos
This evening is devoted to screening this amazing and powerful film and an open forum for rich discussion following the film.
“Consuming Kids throws desperately needed light on the practices of a relentless multi-billion dollar marketing machine that now sells kids and their parents everything from junk food and violent video games to bogus educational products and the family car. Drawing on the insights of health care professionals, children’s advocates, and industry insiders, the film focuses on the explosive growth of child marketing in the wake of deregulation, showing how youth marketers have used the latest advances in psychology, anthropology, and neuroscience to transform American children into one of the most powerful and profitable consumer demographics in the world. Consuming Kids pushes back against the wholesale commercialization of childhood, raising urgent questions about the ethics of children’s marketing and its impact on the health and well-being of kids.”
To watch the trailer…
Space is limited. Register now!
Cost is determined by the cost of the film and licensing required to screen it.
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