One thing was apparent from the show — there’s a huge demand for fashion in the Bay Area. The turnout was incredible as a runway long enough to land a passenger jet was packed with dozens of models and hundreds of fashionistas for a two hour show.
Besides supporting a great cause (The Princess Project) Charity Fashion Show gave the Bay a chance to show off its fashion chops. The overall ambiance backstage at the Fort Mason Center, was filled with enthusiasm and creativity, whether it was for fashion, charity, eco-friendly clothing, make-up or hair, everyone had one goal in mind — bringing a ridic show to an eager NorCal audience.
I had a moment to learn a little about what goes on backstage with a huge team of two dozen make-up artists dolling up models. Pigment make-up artist Tara was at her first charity fashion show. She filled me on some of her favorite looks from the show, most notable the neon colors that were coming out in the final five acts. I kept my eye open for those neon colors she had mentioned and the looked popped on the runway like something out of an early-’90s Madonna video. Make a visit to the Pigment Cosmetics professional team at their Retail Studio for a complimentary makeup consultation. You will be runway ready just like all these other lovely ladies were tonight.
FROCK Los Angeles
The CEO and Designer of FROCK, Victoria Tik looked just as classy as her collection. I had the pleasure of talking to her and her Partner and Art Director Ian Maxion.
If you weren’t here to see this beautiful collection, watch the video and see which one is your favorite, I personally loved them all. Victoria mentioned that “all of her fabrics are a light weight jersey made out of sustainable materials, soy cotton and bamboo.” Eco Chic at its best. The material hugged the models’ bodies in all the right places without sacrificing class for sexy. Ian let me know that the ideal person who purchases from this fashion line is the “busy fashionista” mature and sophisticated. Definitely clothing that can be thrown on and look put together without a lot of effort. I also spoke with the stylist of the look shown here, the bracelet is her own vintage and the necklace is vintage as well and can be found at the Berkeley boutique Pretty Penny.
San Francisco Designer by way of Brasilia, Brazil: Larissa Verdussen went bold, with the only bridal collection at the show Saturday night. The exclusive collection designed in lace had a bohemian vibe to it, totally Jardin des Plantes wedding material. My favorite look was surprisingly not a white dress but the grey lace gown. All of her designs are also sustainably made.
Phuong My is a designer who’s representative I met backstage along with a stunning girl wearing a very detailed and ruffled white dress. The designer also creates accessories like the black hat shown on the rep. Although she was only showing these designs backstage, this is just a peak at what to expect from this San Francisco designer. Her other creations online are just as beautiful, check out her Spring/Summer 2011 collection here:
As Tom Scher the Charity Fashion Show’s Producer said best, the show had everything from “high school to professional designers. Local to international designers.” Charity Fashion Show has come a long way and I look forward to seeing what they present us in 2012. If the show proved anything it’s that there’s an enormous demand for fashion in the Bay Area and there’s a growing scene with tons of creative people to meet that demand, it’s kind of a big deal!
One last thing, The Princess Project is still collecting dresses for the next two weeks, donate yours (must be from the last five years) and give girls a runway look on their biggest day: prom!